By Gajan Tharmabalan

Marketing is a big, hairy beast of a conundrum. Figuring how to use it effectively can be a daunting task. While the Forbes website tends to be littered with a lot of link bait articles, the following serves as a good read for self-marketers. The one step that most people should really adhere to, especially if your just starting out, goes as such: 

7. One step at a time. Be satisfied with making one significant improvement in a product or service. You’re bound to make mistakes just attempting one thing–many more if you try to do too much.

While some of you may scoff at the simplicity of the tips, there is real-world evidence in the benefits of marketing with a real game plan. As always, be sure to give the full article a read and share.